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The inspirational words and businesses are not usually appear together, unless the term oxymoron to illustrate. Why? It’s an interesting idea that seems simple on the page, so why should not this “exclusive” conditions for living together in the boardroom? Companies that seem elusive to find marriage and make it work, tend to be legend.
I recently completed two books, probably about the company and is also a source of inspiration. One is a true CEO Bible calls “the organization” by Robert Townsend, who is not new, the first published in 1970 and more are just a few years, the former executive director of creation Saatchi & Saatchi advertising legends, Paul Arden, entitled “What do you think the opposite.” What they both carry a renegade approach to business actually comes from a healthy questioning of the dominant culture business – and it does not matter a height that is 40 years and 3.
Arden’s book is an interesting mix of creative self-help and a kind of Oscar Wilde’s collection of proverbs and sayings-esqe like: “People who work that people follow the way of doing the opposite of what is in fashion to create “or” Most people are reasonable, so they do quite well. “To take the two quotes out of context, make the book seem arrogant and flippant, but it is not. What it does is challenge you to participate with your inner rebel and pushing for action outside the bounds of what we, the people seem to be constantly regurgitating the safe route of because that usually does get the cul-de-sac of the business and creative. The two have played together, but often.
The book is a concoction Townsend as strong wisdom and humor that has a bible of business for years. It was written for the race leader, but could not sit next Khalil Gibran or J. Paul Getty on your shelf, that is to say, he is philosophical and pragmatic, and very funny. The general feeling was that Townsend was trying to convey is that every business organization should be less bureaucratic and more humane and more intuitive process. What will come of this case is more successful! To summarize his philosophy, is quoted in the book of Lao Tzu, Chinese philosopher former “people’s heads, walking behind them.” Both are good books and a welcome change from the usual business books boredom airport and certainly a break inspiring The Wall Street Journal and Financial Times.